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Wednesday, November 2, 2011

Ted Talk: Trust, morality -- and oxytocin

"What drives our desire to behave morally? Neuroeconomist Paul Zak shows why he believes oxytocin (he calls it "the moral molecule") is responsible for trust, empathy and other feelings that help build a stable society."



For more read our previous blog post "Liquid Trust and Artificial Love" here.









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